Posts Tagged ‘dialog’

Dialog 5 Star Partner – Mobile for Development (m4D)

August 1, 2012
Dialog 5 Star Partner Hoarding

5 Star Partner Hoarding in Ampara Town (Eastern Sri Lanka)

Dialog Axiata’s “5 Star Partner” programme extends the company’s reach to customers in rural areas by way of “Infomediaries” – Information Intermediaries. This exclusive corps of highly trained and carefully selected independent rural entrepreneurs enables Dialog to improve customers’ lives by reducing costs and delays in accessing services, as well as by opening up access to life-enhancing mobile services many currently do not fully utilize.

Dialog Infomediary Initiative (DII) – under the theme of Inclusive Business (IB), Dialog Axiata PLC has developed a robust business case to empower communities at the Base of the Pyramid (BoP) and is desirous of establishing a Social Enterprise Retail Network through an initiative known as “Dialog 5 Star Partner” to bridge the last-mile in its downstream value chain. The envisaged 5 Star Network is to build an innovative and non-traditional ‘Infomediary Network’ that relies on social entrepreneurs (information intermediaries) to reach consumers at the Base of the Pyramid (BoP).

5 Star Partners receive significant investment and support from Dialog to position them as Information and Communication Technology (ICT) or to be specific, Mobile for Development (m4D) ambassadors in their villages. Dialog is working towards placing 1000 “5 Star Partners” across rural Sri Lanka within 2012 with the support of International Finance Corporation (IFC) and GSM Association (GSMA). A third of all 5 Star Partners are located in the North and East of the country which were worst-affected by civil conflict, and where Dialog was the first MNO to re-establish coverage.

Dialog acknowledges that communities that are segmented at varying levels of e-readiness require creative business models to reach each segment effectively. Low income communities that are geographically isolated display lowest levels of e-readiness and are at the receiving end of the Digital Divide continuum. To date Dialog has made significant progress in fulfilling the various components of the “5 Star” ecosystem and is currently poised to roll out a trial “5 Star Partner Initiative” encompassing 1000 tier three retailers equally distributed across Sri Lanka. Dialog has invested resources in building complementary services such as Rural Value Added Services (VAS) and charging mechanisms to serve the needs of the poor through the 5 Star Partner network.

Dialog 5 Star Partner Network in Sri Lanka

-Sameera.
Advertisements

New Businesses for the Sustainability of Telecentres

October 5, 2010

A Telecentre in Rural Sri Lanka


“My farther read the news paper online, now he does not want to buy the papers” – some anecdotes tries to prove that Telecentres are fully integrated with rural societies and they depend on the Telecentres for various services.

In fact, if a person in rural Sri Lanka tries to read a news paper on line, he has to pay at least $ 0.5 whereas he can buy the new paper for around $ 0.25. It may be worth for a busy executive to read the online version of a news paper but may not be for rural folks.

Telecentres made the technology available for rural communities. So what?

The real issue was we didn’t have applicable content and services to deliver through Telecentres. So services such as Dialog tradenet (www.tradenet.lk) can make a real difference in terms of providing relevant services to the community while sustaining Telecentres with incremental revenue.

Three potential roles

Finding products or services at cheaper rates for the community in the area (used products, etc.). That could be even finding the raw materials for SME businesses.

Help entrepreneurs to find the market. Exploit the free advertising opportunity in tradenet. There is a potential of reaching a huge market of nearly seven million people (customer base of Dialog).

Playing the role of an intermediary/Broker. Most of the rural products and service sellers find it difficult to interact with modern markets. So telecentre operator can play the role of intermediary to bridge the gap.

Sameera.

Disaster Emergency Warning Network (DEWN)

February 2, 2009

Sri Lanka’s First Mass Alert Emergency Warning System Launched

dewnlaunch1

30 January 2009, Colombo: The Disaster Management Centre (DMC) of Sri Lanka, together with Dialog Telekom launched Sri Lanka’s first mass alert warning system – the Disaster & Emergency Warning Network (DEWN), under the patronage of Hon. Mahinda Samarasinghe, Minister of Disaster Management and Human Rights. DEWN was developed by Dialog in collaboration with its partners the Dialog-UoM Research Lab and Microimage, following research and development undertaken after the tsunami disaster of 2004. DEWN is controlled by the DMC and is an Information and Communication Technology for Development (ICT4D) initiative by Dialog.

How DEWN Works

The Emergency Operations Centre of the DMC has been given access to the secure DEWN alerting interface. When information is received by the DMC, the information is verified and alerts can be issued.
In a potential disaster scenario, the DMC will first use DEWN to alert the emergency personnel on their individual phones, and public alerts will be issued only when a threat is adequately verified. In addition to messages received on mobile phones, specially designed DEWN remote alarms will also be used to alert nominated emergency personnel.

SMS -> District Coordinators of the DMC (25 Districts)
SMS -> Members in the Key Contact Database (heads of different institutions such as schools, hospitals, police stations, etc.)
SMS -> To the DEWN alarm devices which are located at the community centers
Cell Broadcast -> to the General Public (DEWN Alarm device too supports CB)

Sameera.